CASSIUS GRAY
“Mum Called?” Music video
This retro-cyberpunk animated video takes us into a set of monotonous days on the couch. A dope smoking, music making, tv watching daze as days become nights and nights become days.
AN IMMERSIVE MUSIC VIDEO THAT TAKES US DEEP INTO A LAZY DOPE FUELLED DAZE. NIGHTS, DAYS, IT’S ALL THE SAME IN THIS RETRO-CYBERPUNK ANIMATION.
PHASING LIGHTING AND LENGTHY ZOOMS MAKE THE WHOLE SCENE FEEL LIKE IT’S BREATHING. IN AND OUT LIKE OUR CHARACTER’S LUNGS AND THE INTAKING SMOKE.
THE TRACK LENDS ITSELF TO A DISORIENTATING SCENE. A PERFECT MATCH FOR SEMI-REALISTIC ANIMATION RENDERING WHERE SPACE AND TIME CAN BE EASILY MANIPULATED.
STARTING AND FINISHING ON A FAUX VHS LOADING AND STOPPING SCREEN, THROWING THE WHOLE SCENE BACK IN TIME LIKE THE LENGTHY BEATS OF IT’S PAIRED LOW-FI TRACK.
“MUM CALLED?”. BETTER CALL BACK.